Exhibition
Measure the ROI of your events
Smart Flows supports exhibition business leaders who are unaware of how customers use the Exhibition facilities & services in understanding their behaviours in order to improve operations efficiency, increase revenues & raise customer satisfaction.
Track audience and brand exposure
Learn how many visitors came to the exhibition booth and their average dwell time.
Compare traffic performances year on year and from one show to the other.
Monitor booth audience and identify the hot and cold spots
Get information on your visitors.
Learn how many people came to the booth hour per hour and receive insights overnight to make the best adjustments accordingly.
Smart Flows solution reveals the average dwell time of visitors in each zone of your booth.
Discover how visitors move through each key areas of the booth and where they spend most of their time.
Adapt marketing actions and improve resource management
Make the best business decisions based on the insights delivered by Smart Flows.
Adjust marketing efforts and sales force according to the traffic flow per hour, per day and per zone, depending on whether it is peak time or a slack period.
Compare the efficiency of shows
Make data-driven decisions for the next events.
Use Smart Flows data to compare performances from one show to the other and keep track of what worked and what didn’t the previous times.
Use the data to decide if the show was the right fit for your brand.